by David | Apr 8, 2015 | advertising, Digital Migration
The IAB has published their view. I have my own opinion. One of the biggest problems with “native advertising” is that it is such a new, made-up term of digital art, that it’s taken on an Alice in Wonderland-esque quality, in which the phrase means...
by David | Jan 19, 2015 | Uncategorized
As the “New” wears off of “New Media,” investors start to expect results Years ago, I did the first big case study for the NAA, back when newspaper revenues were in free fall, and publishers were desperately flailing around for a revenue stream...
by David | Aug 18, 2014 | newspaper crisis, Newspapers
Web-native companies strive to eliminate “transactional friction.” Newspapers? Not so much. I’ve been a subscriber to the LA Times for as long as I’ve lived in Los Angeles, and I’ve watched as the big beast evolved from a gray morass of...
by David | Apr 6, 2014 | music
Russian ISPs openly brag about how much pirated content they have – it’s their market differentiator Years ago, working in Russia, back when the whole “Content Pirates” project was just the mere glimmering of an instinct, I was talking with the...
by David | Mar 26, 2014 | Digital Migration, journalism
When clicks drive coverage, what happens to hard news stories? Are we doomed to “hamster wheel journalism”? Is the future only listicles and kitteh pictures? There’s an interesting discussion shaping up – one that I’ve seen coming for...
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